SIAL 2014

By attending SIAL, you not only aim to raise your profile, discuss business, share information, discover the latest trends, launch a new product… but also take advantage of an effective medium for initiating face-to-face business contacts and concluding deals. SIAL provides an excellent return on investment.

A global business hub with:
  • Excellent ROI declared by exhibitors: more than 4 months’ additional revenue according to 67% exhibitors in 2012
  • A good quality buyer-visitor base: 1 visitor out of 3 is prepared to sign deals at the exhibition
  • A unique, real-life “market test” opportunity: a wide range of buyers is available for the new products you exhibited.


The main objective in visiting SIAL is to follow the trends, this goal ranking immediately after discovering new products. Hence, 71% of visitors from the food industries went to the SIAL Innovation area in 2012.

The Top 5 visiting priorities in 2012 were to:

86% of visitors from the food industries were satisfied with their visit in 2012, and 76% stated that they intended to come to SIAL in 2014.

  • Get to know the market developments and trends: 70%
  • Seek new products: 65%
  • Maintain contacts with customary suppliers: 55%
  • Look for new non-French suppliers: 47%
  • Look for new French suppliers: 43%

HALL 1 Stand A128 and E24

Visit Us

03 October 2014
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